Strategic Research Cases
What follows is a series of practical cases of completed projects for some of our best clients. They all have something in common: the strategic research that served as a starting point for getting results.
Strategy as a mission, results as a vision
A global vision of the market, consultants both involved in the continuous innovative process and close to each client’s real situation, together with extensive experience in diverse sectors, allows us to address every project and need from a strategic perspective with a focus on a useful and practical reading of the desired results.
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Case 1
Baseline Study and Segmentation
The short amount of time available for cooking food at home created the need for a portfolio of products...
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Case 2
Launching a New Automotive Brand
In a highly competitive market and entering from Segment C vehicles, we helped implement a new automotive brand...
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Case 3
Develop a Model of Continuous Evaluation
Develop a model of continuous evaluation of the quality of service to measure the degree of strategic and tactical adjustment ...
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Case 4
Continuous Evaluation of the Image and Positioning
Develop a strategic brand assessment, image and positioning tool through the prediction of the future movements of the competing brands in the market....
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Caso 5
Model of Customer Intelligence
Faced with the necessity for greater market potential, we have developed, through exhaustive study of its sales force ...
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